9 Reasons Why Bakeries Fail

9 Reasons Why Bakery Businesses Fail

VIDEO: 9 Reasons Why Bakeries Fail One of the most intimidating things about starting a business is the potential for failure. From small failures like dropping a wedding cake on the ground to the worst possible failure, bankruptcy, nobody is … Continue reading

Cake Order Fail

Cake Business Order Fail

Video: Cake Order FailIn the bakery business, we get all kinds of weird phone calls. Every once in awhile, we get one from the type of customer who just doesn’t understand the laws of physics or the limitations of cake. Here’s an example of … Continue reading

Cakenapping 101 – Trademark & Copyright Law

Cake Trademark and Copyright Law

VIDEO: Cakenapping 101 – Trademark & Copyright Law Text Version + Links In this article, I’m going to zoom in all the way on the topic of “copying” when it comes to cake designs. I’m going to explain the difference between what’s illegal, what’s unethical, … Continue reading

10 Ways to Market Wedding Cakes Plus 5 Ways NOT to

10 Wedding Cake Marketing Tips

Here are some marketing tips for your cake bakery business including how to effectively network and promote your dessert products in the wedding industry, plus suggestions on what NOT to do. 10 Wedding Cake Marketing Tips 1. Produce Outstanding Cakes Above all, the best word … Continue reading

How Not To Serve Crap

How Not to Serve Crap

WARNING It is my doody to warn you that this article contains: Bathroom Humor One Gallery of Turd Cakes Three True Stories of Poop-in-Food Poisoning Vital Information About Food Safety This sickness that we call the “stomach flu” really should be called the “accidentally … Continue reading

How to Write a Cake Contract

How to Write a Cake Contract

The cake contract is a business tool that helps when working with customers on larger sized orders such as wedding cakes. The purpose of the contract is to clearly outline your policies and avoid loss due to customer fraud or order cancellations. Click here to … Continue reading