A lot of bakers have asked me to address the problem of under-charging for cakes in the bakery business. The best way to avoid this problem is to make sure you are costing out your products. If you are interested in … Continue reading
Category Archives: Bakery Business Tools
VIDEO: Should You Go to Culinary School? 15 years ago, I went to culinary school. Here’s what I learned. Pluses of Going to Culinary School It’s a fun, hands-on school environment. You get to make all kinds of food and … Continue reading
One of the most intimidating things about starting a business is the potential for failure. From small failures like dropping a wedding cake on the ground to the worst possible failure, bankruptcy, nobody is immune. The point of thinking about … Continue reading
Video: Cake Order FailIn the bakery business, we get all kinds of weird phone calls. Every once in awhile, we get one from the type of customer who just doesn’t understand the laws of physics or the limitations of cake. Here’s an example of … Continue reading
Video: 10 Solutions to Price Complaints Check it out 125 Building Blocks for Your Bakery Business Video Transcript/Summary Bakers in business. Do you get upset when a potential customer undervalues the cost of your cakes? Does it make you want … Continue reading
In this tutorial, I’m going to zoom all the way in on the topic of “copying” when it comes to cake designs. I’ll explain the difference between what’s illegal, what’s unethical, and what’s perfectly fine when it comes to the work … Continue reading
VIDEO: Valentine’s Heart Cakes – Bakery Recipes & How-To Happy (almost) Valentine’s Day! Here is an example of how I made three different kinds of cakes using one kind of heart mold at a commercial bakery. LINK: Freezing Cakes Video NOTE: This … Continue reading
Here are some marketing tips for your cake bakery business including how to effectively network and promote your dessert products in the wedding industry, plus suggestions on what NOT to do. VIDEO: 10 Ways to Market Wedding Cakes Plus 5 Ways NOT to … Continue reading
Here are the stories of my three worst cake delivery disasters ever including a cake that ended up looking like “swiss cheese,” two cakes that smashed into each other in the back of an SUV, and a five-cake delivery that went horribly wrong. … Continue reading
This article is a bakery business marketing plan on how to decorate a booth for a bridal bazaar or food show including tips on what kind of cake samples and collateral business materials to display. Click the link below to read the article >> Trade … Continue reading
So you don’t run out of hours or sleep during your next big cake adventure, here’s a map of how to spend your time in the kitchen leading up to the big event including which tasks to save for which days. This tutorial … Continue reading
WARNING It is my doody to warn you that this article contains: Poop Humor Turd Cakes Poop Poisoning Stories Vital Information About Food Safety This sickness that we call the “stomach flu” really should be called the “accidentally ate poop virus” because that’s … Continue reading
In commercial bakeries, big batches of buttercream frosting get loaded into large plastic buckets, which are then labeled, dated and stored in a freezer. The same method for storing leftover buttercream may be applied in home kitchens. However since home … Continue reading
You can usually tell how clean a pastry kitchen is by how well the piping equipment is maintained. In well-managed kitchens, the pastry bags get emptied and cleaned at the end of every shift. There are places for the bags to … Continue reading
The logistics of bench test hiring and interviewing in the food industry. Definition of a culinary bench test: A hands-on interview in which the applicant performs a set of cooking or baking skills in order to demonstrate their level of competency in … Continue reading
In an effort to clarify the widening gap between the word chef and it’s true definition, here is an explanation of the difference between a real professional chef, an independent cottage law chef, and a phony chef. click below to … Continue reading
Add A Signature To Your Email Enhance the footer of your business email by creating an automatic signature that includes your full name, the name of your business, its location, your phone number, link to your website and/or social media pages. Set … Continue reading
I once got a job at a kosher and pareve bakery in Newton, Massachusetts, a residential town where a dense population of Jewish families reside. I am not Jewish and I didn’t have any real bakery experience at the time but I made myself … Continue reading
This is an international listing for bakeries, freelance bakers, home bakers, and dessert bloggers. It’s free to join! … Continue reading
In the bakery business, January is the slowest month of the year. While customers make New Year’s resolutions to get back to the gym, forego desserts, and slough off the holiday pounds, bakers from all over the world spank the … Continue reading